Schedule
(subject to change)

• • Session 1: Make Friends with the Algorithm — SEO for Church Communicators

  • Session 2: Social Media with Purpose — Strategy to Build Reach & Engagement 

  • Session 3: Email that Connects & Newsletters People Want to Open

  • Session 4: Beyond the Pews — Sharing Your Story through External Media

    
    

• • Session 1: Getting Started with AI — Tools to Amplify Your Message

  • Session 2: What’s Legal? What’s Right? — Ethics & AI in Ministry

  • Session 3: Setting the Guardrails — Creating an AI Policy for Your Organization
    

  • Session 4: Real or AI? Learn to Spot the Difference

Day 3 (Wednesday, July 30): Crisis Communications | View the workshops

• • Session 1: Basics & Best Practices (No Matter the Crisis)

  • Session 2: Weathering the Storm - Natural Disasters

  • Session 3: Leadership Issues 

  • Session 4: Before the Crisis — Preparations Outside the Box

Day 4 (Thursday, July 31): Putting It All Together | View the workshops

• • Session 1: Know & Set Your Goals — What Are You Really Trying to Do?

  • Session 2: Know Your Audience — Communicating with Empathy and Insight

  • Session 3: Choose Your Tools — Matching Methods to Mission

  • Session 4: Make Your Plan (and Don’t Forget You)

Presenters will be a mix of familiar EC faces and experts from outside the organization to bring a multitude of perspectives and experience to the sessions.

REGISTER FOR THE CONFERENCE
(One registration provides access to all four days)